Hedonic vs Utilitarian No.4
Title (Reference): Chattaraman, V., Kwon, W. S., Gilbert, J. E., & Ross, K. (2019). Should AI-Based, conversational digital assistants emplo...
Title (Reference): Chattaraman, V., Kwon, W. S., Gilbert, J. E., & Ross, K. (2019). Should AI-Based, conversational digital assistants emplo...
Title & Reference: Astrid, M., Krämer, N. C., & Gratch, J. (2010, September). How our personality shapes our interactions with virtual ...
I. Title & Reference: Microcomputer Playfulness: Development of a Measure with Workplace Implications Author(s): Jane Webster and Joseph J. Martocchio ...
I. Title & Reference: Van der Heijden, H. (2004). User acceptance of hedonic information systems. MIS quarterly, 695-704. (Google scholar 기준 3020회 citat...
Title & Reference: Q. Vera Liao, Muhammed Mas-ud Hussain, Praveen Chandar, Matthew Davis, Yasaman Khazaeni, Marco Patricio Crasso, Dakuo Wang, Micha...